Highsman, the cannabis lifestyle brand founded by former NFL running back Ricky Williams, has introduced a groundbreaking single-use cannabis device called HIT STICKS. This innovative product combines convenience, potency, and affordability in the rapidly growing pre-roll market. It aims to address common issues with traditional pre-rolls, such as handling difficulties in adverse weather conditions.
HIT STICKS features a prefilled ceramic bowl and a cardboard mouthpiece. As such, the single-use cannabis device offers a consistent and portable consumption experience. Its high potency, with THC levels reaching up to 50%, provide excellent value for both seasoned cannabis users and newcomers. Highsman makes its product available in three varieties — solventless rosin-infused flower, distillate and terpene-infused flower, and high-quality flower only. HIT STICKS are made with recyclable materials, as well.
Image Credit: Highsman
Industry Implications
3. Cannabis-infused Products - Innovations in cannabis infusion techniques, as seen in HIT STICKS, are driving the development of tailored and potent cannabis products, diversifying market offerings.