Bubble Bud is calling for Health Canada to take immediate action to address critical flaws in cannabis beverage testing standards.
The company warns that current inadequacies in THC potency testing and labeling are putting consumer safety at risk and threatening the integrity of Canada's legal cannabis market.
Callum Hanton, CEO of Bubble Bud said: "The lack of accurate, standardized testing protocols for cannabis beverages is allowing products with THC levels an average of 41 percent above legal limits to flood the market. Some beverages were tested to be overdosed by over 71 percent. Not only does this compromise product consistency and market integrity, it also exposes consumers to serious health risks from unknowing overconsumption."
Bubble Bud is calling on the regulated cannabis industry to join in prioritizing consumer safety and advocating for collaboration between industry, government, and regulators to enhance THC regulation enforcement and develop more effective testing protocols.
